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Earn Your College Credit on eduFire (a.k.a. Time to change the game)
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Earn Your College Credit on eduFire (a.k.a. Time to change the game)
Posted my German grammar class on facebook ;). Talk to you on friday!
yes, *the moment is here!*
YOUMUSTKNOW.TK
1. Falling cost to create content
* any professor with a video camera can upload his / her lesson to Youtube (or similar sites). With the drastic fall in cost to create content online, professors all over the globe are uploading lesson plans online for free viewing. (see my list of online distribution sites here)
* economics of “scarcity” no longer applies to basic undergrad content in courses such as economics, marketing, finance, etc.
2. Falling Distribution cost
* internet communication technology drives the cost of distribution of content to free
* monopoly of “physical space” no longer applies since the number of “seats” at the lecture is now infinite.
3. Lessons from history:
* every industry that faced both falling production & falling distribution costs….underwent fundamental radical change (disruptive). In no industry that faced both of these factors did the landscape turn out the same as it began…
* Parallels with other industries - newspaper, music, computer (Dell)
* the education industry will soon face major disruption to their business model…much as other industries have in the face of falling costs of creation & distribution of content. Think about the transformation we have witnessed in:
o music industry: record labels lost the monopoly of creation & distribution when costs fell and the internet grew
o reporting / journalism industry: the newspaper lost its monopoly over creation & distribution when costs fell.
o computer distribution: companies such as HP were challenged by Dell who dis intermediated the wholesaler, and went direct from manufacturer to customer…using the tools of communication to reach people directly.
more on KookyPlan blog: http://blog.kookyplan.com/?p=27